Had to share this invite that recently came through my inbox (click it to enlarge). Sonic Drive-In is actually a sponsor of the “Heart Healthy Food Festival.” Ordinarily I’d blame Miami for allowing something this cheesy to happen, but in this case I’m pointing my finger at Sonic’s marketing team.
Sonic has legally trademarked the phrase “Drive-In,” which is probably the only cuisine worse for you than than “drive-through” (with drive-through at least you can burn a couple calories steering the wheel and pressing the gas peddle). It’s going to be hard to burn all 980 calories of that SuperSONIC® Cheeseburger sitting in a parking lot.
For the record, I like a number two, 2-cheeseburger meal just as much as the next guy, so I’m not bagging on fast food. I’m just wondering how a company with the legal wherewithal to trademark “Drive-In” could have the marketing oversight to pick this event to partner up with. “Now That’s Sonic Good Bad®.”
